I am Alexa

Digital brand designer

BASED IN VIETNAM, GMT+7

Available for projects

I am Alexa

Digital brand designer

BASED IN VIETNAM, GMT+7

Available for projects

I am Alexa

Digital brand designer

BASED IN VIETNAM, GMT+7

Available for projects

App Design

Zenly App

Date: 10/11/2025

Zenly App

Designing Calm — A Wellness App Built Around the Human Mind

Mental wellness apps often fail at the most important thing: making users feel safe the moment they open the app. Zenly approached us knowing they had a powerful product concept — a daily mental wellness companion with mood tracking, guided breathing, and habit building — but needed a design that matched the sensitivity of the subject matter.

Role

UX Research + Prototyping

Role

UX Research + Prototyping

Role

UX Research + Prototyping

Client

Ethane

Client

Ethane

Client

Ethane

Agency

ThunderStudio

Agency

ThunderStudio

Agency

ThunderStudio

Project Thumbnail
Product Image 1
Product Image 2

Challenge

Most wellness apps feel either too clinical or too gamified. Zenly needed to feel warm, safe and calming from the very first screen without becoming dull.

Solution

A soft, card-based interface with personalised daily check-ins, a muted but expressive palette and micro-interactions that reward small wins. Onboarding was cut from nine steps to four without losing personalisation.

Result

Retention improved by 38% in beta testing, and the App Store rating settled at 4.8 stars.

Booking projects for Q1 2027

Have a project in mind? Let’s build it together.

Alexa Studio

Digital brand designer crafting identities, websites and apps that people remember.

Get in touch

Ho Chi Minh City, Viet Nam · GMT+7

© 2026 Alexa. All rights reserved.

Designed with intention in Viet Nam

Booking projects for Q1 2027

Have a project in mind? Let’s build it together.

Alexa Studio

Digital brand designer crafting identities, websites and apps that people remember.

Get in touch

Ho Chi Minh City, Viet Nam · GMT+7

© 2026 Alexa. All rights reserved.

Designed with intention in Viet Nam

Booking projects for Q1 2027

Have a project in mind? Let’s build it together.

Alexa Studio

Digital brand designer crafting identities, websites and apps that people remember.

Get in touch

Ho Chi Minh City, Viet Nam · GMT+7

© 2026 Alexa. All rights reserved.

Designed with intention in Viet Nam

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